Wednesday, April 2, 2014

#1: ##12 - Brochure for my mom's business

Hi there! Today I had no idea what I would end up doing. Just before I could begin my work, I started chatting with my parents (as always). My mom is launching her own chocolate business at home. It is a small scale thing as of now but we really want to do it right. So everyday, we end up discussing and brain storming for at least an hour on Skype as I live far away from them.

Like most businesses need marketing as a primary function, especially the startups, we are trying to find means of marketing our product too. And we decided that we shall begin with the most basic thing - a pamphlet. So the whole day today, I was glued to my laptop designing away the pamphlet for our little baby! :)

Today's creation was pretty straight-forward in a way. I have done this kind of stuff earlier. I had to play around with the text, the background colour, the font colour etc. The intention of writing this pamphlet was make our audience imagine what it would feel like buying the chocolates we make. My mom is indeed trying to fill a gap in the market right now. Good stuff for an affordable price and creating an experience around gifting chocolates - not merely stepping into an expensive store and buying something off the shelf.

With that said, here is the brochure that is designed. Take a look!


No comments:

Post a Comment